Automate feedback collection across 100% of your pipeline. Without your team lifting a finger.
Diffly continuously captures feedback from your buyers, prospects, and customers, directly in your CRM and everyday tools. The platform automates your entire feedback collection process, end to end.
No more data gaps. No more bias. Just the truth from your buyers.
With Diffly, we’ve not only improved our sales efficiency but also instilled a data-driven culture within our teams. The insights generated are now at the heart of our decision-making, whether in sales, marketing, or product development. It’s a real game-changer for our company.
Pierre Leroux
CEO @Lemon Learning
Diffly is a simple setup for a 10X ROI! Thanks to Diffly, we not only increased our conversion rate, but we also gained a much better understanding of our competitors and how we can differentiate ourselves in complex markets. Diffly's AI platform has become a key strategic partner for us. It is the single source of truth to fuel our battle cards and confirm or refute strategic, product, and positioning directions.
Raphaël Boukris
CRO & Co-Founder @Didomi
Before Diffly, we had ideas about what worked and what didn’t, but nothing tangible to support our decisions. This allowed me to deliver some very strong messages internally, and it helped the teams become aware of things they hadn’t even considered.
Hugues Peuchot
Co-founder & CEO @Skillup
The problem
You don't know what your prospects and customers actually think about you.
Feedback is collected too late, partially, manually, and with bias baked in.
Teams each operating on their own version of the truth
Decisions made on assumptions
80% of deals failing for reasons no one ever sees
90%
of close-lost reasons in your CRM are inaccurate. (Gartner, 2024)
Features
Launch buyerfeedback campaigns automatically. Unlimited, zero effort
Every deal, every milestone, every renewal. Prospects rarely give honest feedback. The reasons logged in the CRM ("pricing", "timing", "competitor") are often diplomatic and almost never reflect reality.
Automatic, unlimited campaigns
Diffly syncs with your CRM and automatically triggers campaigns at the right moment (deal won, deal lost, renewal, churn). Zero manual action. 100% coverage. Save 10 hours a week by stopping the manual feedback chase.
Customize your surveys and send them at every stage of the buyer journey
Ready-to-use or fully customized templates, sent at exactly the right moment. Average response rate: 25%. Real answers. Not silence.
Instantly detect recurring trends with AI
Diffly analyzes everything (CRM, calls, emails, feedback, interviews) and delivers actionable recommendations in one click. Revenue intelligence. With no data scientist required.
"60% of your deals are failing because of [issue X] — here's how to fix it."
"Customers renew 2x more often when you mention [argument Y] in the demo."
Ask Diffly AI, your dedicated revenue growth copilot
Ask anything: "Why did our conversion rate drop this month?", "What are the 3 arguments that make our customers sign?" Answers in one click. No more digging through reports.
Always-on
Never miss a real reason again.
Who uses this module?
C-level (CRO/CEO/CMO)
Drives overall strategy and ensures the right action plans are in place, grounded in prospect & customer truth.
Marketing
Builds strategy based on real field feedback from prospects & customers.
Head of Sales
Receives alerts and insights to improve conversion rates.
Product
Receives alerts and insights to sharpen product-market fit.
Customer Success
Receives alerts and insights to boost satisfaction and retention.
At which stage of the revenue cycle?
Before the deal (prospecting, targeting)
During the deal (qualification, pitch)
After a won deal
After a lost deal
Throughout the customer lifecycle (retention, churn)
Continuously (always on)
Typical scenario
1
A deal moves to Closed Lost in the CRM.
2
Diffly automatically sends a feedback request to the buyer through a neutral qualitative interview and analyzes the responses.
3
You receive an alert: "This deal fell through because of [reason X]. Here's how to approach similar prospects going forward."
Aller plus loin
Explorez Diffly sous d'autres angles
Sales
Connect product insights to commercial reality
Marketing
Align your product positioning with the voice of the market
Customer Success
Align your marketing strategy with the real drivers of churn
Retention Analysis
How Diffly anticipates churn
Win-Loss Analysis
How Diffly decodes every purchase decision
Pricing
Explore available plans
System
How it connects to the other modules
The platform alone lets you:
Automate 100% of feedback collection from your prospects & customers
Analyze 100% of your deals, with zero manual effort
Centralize all prospect & customer data in one place
Get alerted to recurring buyer trends as they emerge
Combined with the other pillars, it lets you:
Conduct qualitative interviews as a trusted neutral third party
Make decisions grounded in truth, not gut feeling
Delegate interviews to Diffly for fully neutral execution
Testimonials
They say it better than we do
+150
B2B companies trust Diffly
100%
Of deals analyzed
Live
In 48 hours
+22%
average win rate improvement within 7 months
Before Diffly, we had ideas about what worked and what didn’t, but nothing tangible to support our decisions. This allowed me to deliver some very strong messages internally, and it helped the teams become aware of things they hadn’t even considered.
Hugues Peuchot
Co-founder & CEO @Skillup
Diffly is a simple setup for a 10X ROI! Thanks to Diffly, we not only increased our conversion rate, but we also gained a much better understanding of our competitors and how we can differentiate ourselves in complex markets. Diffly's AI platform has become a key strategic partner for us. It is the single source of truth to fuel our battle cards and confirm or refute strategic, product, and positioning directions.
Raphaël Boukris
CRO & Co-Founder @Didomi
With Diffly, we’ve not only improved our sales efficiency but also instilled a data-driven culture within our teams. The insights generated are now at the heart of our decision-making, whether in sales, marketing, or product development. It’s a real game-changer for our company.
Pierre Leroux
CEO @Lemon Learning
Diffly enabled us to shift from an intuitive approach to a data-driven strategy, with a direct impact on our growth. In less than a year, we increased our conversion rate by 35% and doubled our migration rate to paid plans, while training our teams with concrete insights. A partnership that changed the way we sell.
Simon Bouchez
COO (ex CEO of Reveal) @Crossbeam
Go further
Resources and profiles linked to the Diffly Platform
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