Your product isn't defined by your roadmap. It's defined by your buyers' decisions.
Diffly captures what your prospects and customers actually think about your product, so you can align your roadmap and positioning with what truly makes them sign.
With Diffly, we’ve not only improved our sales efficiency but also instilled a data-driven culture within our teams. The insights generated are now at the heart of our decision-making, whether in sales, marketing, or product development. It’s a real game-changer for our company.
Pierre Leroux
CEO @Lemon Learning
Diffly is a simple setup for a 10X ROI! Thanks to Diffly, we not only increased our conversion rate, but we also gained a much better understanding of our competitors and how we can differentiate ourselves in complex markets. Diffly's AI platform has become a key strategic partner for us. It is the single source of truth to fuel our battle cards and confirm or refute strategic, product, and positioning directions.
Raphaël Boukris
CRO & Co-Founder @Didomi
Before Diffly, we had ideas about what worked and what didn’t, but nothing tangible to support our decisions. This allowed me to deliver some very strong messages internally, and it helped the teams become aware of things they hadn’t even considered.
Hugues Peuchot
Co-founder & CEO @Skillup
The problem
Your product is built internally. But it's judged by external buyers
And no one ever really asks them. Your roadmap decisions rely on incomplete feedback: a handful of customer interviews, internal assumptions, NPS scores that never explain why.
Your roadmap is driven by the loudest customers. Not your target segment
Your positioning lacks clarity against the competition
Features get built with no impact on revenue and no one ever really knows
1 in 7
Products launched to market hits its commercial targets. The leading cause: misalignment with what buyers actually need. (McKinsey, 2023)
How it works ?
How Diffly solves this
Diffly collects product feedback directly from your buyers
Before the signature, after a lost deal, during onboarding, before renewal: targeted surveys (25–50% response rate) and neutral third-party qualitative interviews (40%). Your buyers speak freely about their frustrations, unmet expectations, and the reasons a competitor feature tipped the scales.
AI identifies product patterns at scale
Thanks to CRM, calls, emails, product logs and Diffly feedback, you get features that influence purchase decisions, recurring product objections, gaps between your positioning and how buyers actually perceive you.
Your Product and Product Marketing teams receive actionable insights
Development priorities, sharper sales arguments, clearer positioning. Plus access to Diffly AI to ask any question about your product or your market.
Integrations
Results
Build what the market actually wants
Stop prioritizing based on internal opinions. Let buyer and customer reality shape every product decision.
A roadmap prioritized around what actually makes customers sign and stay
Your choices are aligned with real market expectations, not internal assumptions.
A winning product positioning, built for the real market
Build messaging that resonates because it reflects exactly what your buyers already think.
Product, Sales, and Marketing aligned around the voice of the market
All three teams finally speaking the same language: your buyers'.
+150
B2B companies trust Diffly
+22%
average win rate improvement within 7 months
Testimonials
They say it better than we do
Before Diffly, we had ideas about what worked and what didn’t, but nothing tangible to support our decisions. This allowed me to deliver some very strong messages internally, and it helped the teams become aware of things they hadn’t even considered.
Hugues Peuchot
Co-founder & CEO @Skillup
Diffly is a simple setup for a 10X ROI! Thanks to Diffly, we not only increased our conversion rate, but we also gained a much better understanding of our competitors and how we can differentiate ourselves in complex markets. Diffly's AI platform has become a key strategic partner for us. It is the single source of truth to fuel our battle cards and confirm or refute strategic, product, and positioning directions.
Raphaël Boukris
CRO & Co-Founder @Didomi
With Diffly, we’ve not only improved our sales efficiency but also instilled a data-driven culture within our teams. The insights generated are now at the heart of our decision-making, whether in sales, marketing, or product development. It’s a real game-changer for our company.
Pierre Leroux
CEO @Lemon Learning
Diffly enabled us to shift from an intuitive approach to a data-driven strategy, with a direct impact on our growth. In less than a year, we increased our conversion rate by 35% and doubled our migration rate to paid plans, while training our teams with concrete insights. A partnership that changed the way we sell.
Simon Bouchez
COO (ex CEO of Reveal) @Crossbeam
They trust us
With Diffly, we’ve not only improved our sales efficiency but also instilled a data-driven culture within our teams. The insights generated are now at the heart of our decision-making, whether in sales, marketing, or product development. It’s a real game-changer for our company.
Pierre Leroux
CEO @Lemon Learning
Diffly is a simple setup for a 10X ROI! Thanks to Diffly, we not only increased our conversion rate, but we also gained a much better understanding of our competitors and how we can differentiate ourselves in complex markets. Diffly's AI platform has become a key strategic partner for us. It is the single source of truth to fuel our battle cards and confirm or refute strategic, product, and positioning directions.
Raphaël Boukris
CRO & Co-Founder @Didomi
Before Diffly, we had ideas about what worked and what didn’t, but nothing tangible to support our decisions. This allowed me to deliver some very strong messages internally, and it helped the teams become aware of things they hadn’t even considered.
Hugues Peuchot
Co-founder & CEO @Skillup
Go further
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