Blog
Anything and everything you’re looking for to grow your business.
You ask it, we talk about it
Welcome to our blog, where our contents are carefully crafted to guide you and help you be an expert about GTM & win-loss analysis topics.
.jpg)
The 7 essential steps to launch an effective Win-Loss Analysis program
Discover a 7-step guide to deploying a structured, ROI-driven win-loss program to understand losses, optimize strategy, and accelerate growth.
Read post
.jpg)
5 reasons not to internalize a Win-Loss Analysis program
Internalizing your Win-Loss Analysis program might seem logical, but it can be costly. Discover 5 reasons not to keep everything in-house and to opt for a neutral perspective instead.
Read post
.jpg)
How Win-Loss Analysis can save your sales pipeline during Q4
Discover how Win-Loss Analysis reveals weaknesses in your sales pipeline in Q4 and turn your lost deals into sales opportunities!
Read post
.jpg)
How to analyze and use your lost deals to boost your growth
Discover how to turn your lost deals into opportunities. An essential 3-step method to boost your conversion rate.
Read post
.jpg)
3 overlooked KPIs for managing an effective Win-Loss program
Discover 3 Overlooked KPIs to boost your close rate and turn your deals into growth levers.
Read post
%20(1).jpg)
Diffly raises €1.7M to become the European leader in Win-Loss Analysis
Diffly, a Win-Loss Analysis specialist, raises €1.7M to become the European leader and help B2B companies boost their performance through AI and human expertise.
Read post
.jpg)
Customer satisfaction in B2B : an underestimated strategic lever
Discover why customer satisfaction is an underrated growth driver and how to measure it to retain clients and boost profits
Read post
.png)
Win-Loss Diagnostic : Turning lost deals into growth opportunities
Find out why you’re losing deals and how Win-Loss Analysis can transform your sales strategy with our Win-Loss Diagnostic
Read post

5 powerful questions to ask in a Win-Loss interview
What questions should you ask in a Win-Loss interview? Discover the 5 most powerful ones to analyze B2B deals, uncover real reasons behind wins and losses, and turn insights into strategic Sales, Marketing, and Product decisions.
Read post