Webinar

PMM Talks Webinar

What the best PMMs do differently

In this webinar, we explore how the best PMMs prioritize their role, create impact, and establish themselves as a key growth lever, in a context where expectations keep rising but are rarely clearly defined.

🎤 An open discussion with Diane Djebara (Senior Product Marketing Manager @Figures), Louise Vollaire (Product Marketing Manager & Partner @PMM for Good) and Julie Fritel (Product Marketing Director @Alma).

▶️ Replay available

Webinar available on replay

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What you'll learn

The PMM role has never been so central… or so blurry. Between positioning, go-to-market, sales enablement, market insights, and revenue contribution, expectations keep rising without always being clearly defined. In this panel, we step back with several PMMs to understand what's really changing in the role.

How do the best PMMs prioritize today?

Where do they really create impact?

And how is their place in the organization evolving?

▶️ Replay available