Julien Cohen-Roussey

Julien Cohen-Roussey

Co-founder & CEO of Diffly, formerly Head of Sales & Chief of Staff at Javelo (exit 2023). Passionate about entrepreneurship, SaaS, sales strategy, real estate and table tennis 🏓

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3 overlooked KPIs for managing an effective Win-Loss program

08/12/2026 Written by Anaïs Le Digarcher

Stop losing prospects and customers without knowing why.

Diffly captures real buyer feedback, analyzes it at scale, and turns it into concrete decisions for your Revenue teams — at every stage of the journey

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