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  2. Julien Cohen-Roussey
Julien Cohen-Roussey

Julien Cohen-Roussey

Co-founder & CEO of Diffly, formerly Head of Sales & Chief of Staff at Javelo (exit 2023). Passionate about entrepreneurship, SaaS, sales strategy, real estate and table tennis 🏓

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Win-Loss Analysis
Win-loss analysis : why are qualitative interviews so important?

08/12/2026 Written by Anaïs Le Digarcher

Tools
Win-Loss Diagnostic : Turning lost deals into growth opportunities

08/12/2026 Written by Anaïs Le Digarcher

Strategy
Win-Loss Analysis: 5 key sources to Uncover the Real Reasons Behind Your Sales Wins and Losses

08/12/2026 Written by Anaïs Le Digarcher

Strategy
Win Rate: calculate and analyze your win rate and understand why the ratio alone is not enough to explain your growth

08/12/2026 Written by Anaïs Le Digarcher

Win-Loss Analysis
Why internal Post-Mortems don’t give you the answers you need for win-loss analysis

08/12/2026 Written by Anaïs Le Digarcher

Sales Enablement
Why Call Recorders do not replace a true Win/Loss analysis

08/12/2026 Written by Anaïs Le Digarcher

Win-Loss Analysis
What is Win-Loss Analysis: the new superpower used by best B2B companies?

08/12/2026 Written by Anaïs Le Digarcher

Sales Enablement
Voice of the Customer : Turning insights into visible improvements

08/12/2026 Written by Anaïs Le Digarcher

Win-Loss Analysis
Using a neutral third party for my win-loss analysis : pros and cons

08/12/2026 Written by Anaïs Le Digarcher

Win-Loss Analysis
The true ROI of win-loss analysis

08/12/2026 Written by Anaïs Le Digarcher

Tools
The Importance of Human Interactions in SaaS Offerings

08/12/2026 Written by Anaïs Le Digarcher

Strategy
The 7 essential steps to launch an effective Win-Loss Analysis program

08/12/2026 Written by Anaïs Le Digarcher

Tools
Modjo and Diffly Partner to Offer a 360° View of Your Sales Cycle

08/12/2026 Written by Anaïs Le Digarcher

Tools
Limitations of NPS in B2B : Why it doesn't answer the real questions

08/12/2026 Written by Anaïs Le Digarcher

Competitive Intelligence
How win-loss analysis is game-changer for successful Product Marketing Manager?

08/12/2026 Written by Anaïs Le Digarcher

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